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Job Opportunities in the Daphni Portfolio


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Marketing Manager

Somfy

Somfy

Marketing & Communications
Shanghai, China · Shanghai, China
Posted on Tuesday, May 21, 2024

Company Description

As the preferred partner for window and door automation, SOMFY is committed to inspiring new and better ways of living for all.

As a French, family-owned, and independent group, in continuous growth since our creation, we have been world leaders for 50 years and pioneers in home automation. Innovation continuously guides our work and guarantees the excellence of our solutions.

We are present in 58 countries, with eight production sites and 17 R&D centers. We are deeply committed to the well-being of our 7,000 employees, we promote their sustainable employability by promoting internal mobility and developing their skills. We foster diversity and inclusion by building on our strong corporate culture.

Job Description

Marketing:

>Develop and implement marketing plan aimed at promoting multi-brand products and services to the company’s audiences

>Contribute and execute Channel-specific marketing initiatives to retain customers and build customers loyalty

>Maintain strong brand presence of Somfy in online and offline channels via organic traffic and paid campaigns

>Define digital marketing strategy and execute with the collaboration of BA Digital Marketing Manager

>Manage marketing budget & external agencies

>Track and improve marketing performance (ROI) ensuring results are achieved at the right level of efficiency

Products:

>Prepare sales augmentation including training information to different target groups

>Provide completed product knowledge to both internal teams and external customers

>Ensure solid product/application knowledge with thorough analysis on customers’ needs, market trends, product evolutions and provide insight to PL for future products development

>collect competitor information and delivery necessary information to BA and corporate team

>Adapt the marketing deliverables (4P) to the local context and language

>Engage and collaborate with cross-functional, regional teams

>Support and contribute to selected corporate / BU marketing projects, participant in special projects and perform additional duties as required (MTP),

Qualifications

>Excellent command of spoken and written English is a must

>University graduates in Business Administration or any related discipline

>5-10 years 360-degree marketing and products experience

>Strong business acumen

>Knowledge in key areas of digital marketing: SEO, social media, content marketing, email marketing, PPC and SEM

>Excellent skills in communication, analysis and project management.

>Attitude: Driven, collaborative, independent, hands-on, go-getter

>Average skills in Google Analytics, Social media, CMS, PhotoShop, etc.

>Understanding on B2B and B2C distribution channels

>Experience in building materials and technology industry is an advantage

Additional Information

Please mention your current and expected salary and notice period in the CV.

The protection of our candidates’ personal data is a commitment of Somfy Group. We therefore ask any candidate to submit their application to us exclusively via our secure system, and not by email or postal.