Job Opportunities in the Daphni Portfolio


Business Developer - RPP



Software Engineering
Bengaluru, Karnataka, India
Posted on Monday, May 6, 2024

Company Description

As the preferred partner for window and door automation, SOMFY is committed to inspiring new and better ways of living for all.

As a French, family-owned, and independent group, in continuous growth since our creation, we have been world leaders for 50 years and pioneers in home automation. Innovation continuously guides our work and guarantees the excellence of our solutions.

We are present in 58 countries, with eight production sites and 17 R&D centers. We are deeply committed to the well-being of our 7,000 employees, we promote their sustainable employability by promoting internal mobility and developing their skills. We foster diversity and inclusion by building on our strong corporate culture.

Job Description

Develop business from focus customer segments i.e. High End Residential; Commercial buildings; Hospitality

  • Map the segments to understand potential addressable market in the area assigned and formulate strategies for maximizing business share.
  • Identify and implement Somfy POS branding strategy at select furnishing stores in the assigned territory.
  • Train and engage sales staff of these furnishing stores for developing their comfort level and confidence on Somfy solutions.
  • Generate project leads and develop relationships with target customers I.e. Architects/ Interior designers/ Project developers.
  • Enhance product awareness and brand visibility in the market.
  • Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations.

Fulfill Area sales budget

  • By managing business from existing customers and developing a well-balanced customer’s portfolio.
  • By achieving sales and collection targets for the Area.
  • By working closely with customers to ensure business growth along with these customers.
  • By managing business from customers profitably.
  • By Supporting the Distributor in Expanding the Business and keeping a regular check on their performance.

Develop market for long-term and down stream strategy as aligned to the marketing plan and implementing the same

  • By identifying and appointing potential partners in Experts (Retail showrooms).
  • By working with B2C partners for point of sales branding activity.
  • Compiling database of Architects / Interior Decorators in the assigned territory.
  • Educating Architect / ID teams regarding various solutions offered by Somfy along with their accompanying benefits.
  • By implementing marketing activities planned along with the customers for demand generation.
  • By working closely with customers to lead the pull strategy for brand.
  • By proposing appropriate strategy for distribution business focused at generating brand pull for long term business gain.
  • Arranging marketing events in the territory in line with Somfy marketing strategy.


  • Retail Sales experience.
  • Should have experience of selling technical products.
  • 6 – 10 years of similar experience in the Building, Construction, Lighting, Automation, Furniture, Flooring or Home Accessories Industry.
  • Relevant product and industry knowledge.
  • Experience in networking with Furnishing Stores, Architects, Builders, Contractors, Developers etc.
  • Basic IT knowledge,MS Excel and word.

Additional Information

Please mention your current and expected salary and notice period in the CV.

The protection of our candidates’ personal data is a commitment of Somfy Group. We therefore ask any candidate to submit their application to us exclusively via our secure system, and not by email or postal.