Reports to: Head of Design

Compensation: $120–140K + equity + benefits

Start Date: February 2025

Location: Remote (West Coast preferred)

About Badge
More people now use Apple and Google Wallet than TikTok or Instagram. At Badge, we believe mobile wallets are the next big customer engagement channel, and we make it easy for enterprise brands and platforms to build in and monetize experiences in Apple and Google Wallets. From loyalty cards to stored value cards, memberships, IDs, and tickets, Badge helps brands drive retention, reactivation, and revenue by turning wallets into a powerful marketing channel. The Badge platform consists of a no-code UI for marketers, flexible APIs for developers, and the embed/SDK for platform partners, enabling companies to create dynamic wallet experiences with in-wallet push notifications, location-based notifications, offers, coupons, tap-to-redeem, and more.

We’re a fast-growing team backed by leading investors, including QED and Infinity, and trusted by top-tier retailers, grocers, and partner institutions, including Shift4, Carrefour, Hoka, and Yale University. We value sharp thinking, fast execution, and a deep understanding of what drives customer behavior in a mobile-first world.

Where You Come In

This is a role for a hands-on Lead Designer who thrives in early-stage environments and will own sales enablement design end-to-end. You will work alongside our sales, marketing, and product teams to create technically accurate, beautiful go-to-market materials that help close deals. Our product is inherently visual, and every sales conversation requires custom assets.

We need someone who will establish consistent design standards across all sales materials while building systems that let us personalize for each customer without reinventing the wheel. You'll shape how we present ourselves to enterprise clients and build the foundation that scales with our growth.

What You'll Do

• Design compelling sales decks, one-pagers, and case studies that accurately represent our product's capabilities across different platforms
• Develop modular deck templates and a shared content bank that sales can combine for different customers, ensuring we tell a consistent story while allowing for personalization
• Learn the nuances between iOS and Android wallet features
• Create wallet mockups and product visualizations for high-priority deals on startup timelines (think hours, not days)
• Build and maintain a centralized repository of approved materials that keeps our growing team on-brand and accurate
• Maintain our Webflow site
• Design marketing assets, including social graphics, email templates, landing pages, and digital ads
• Design trade show booths, event materials, presentation decks, and promotional swag
• Collaborate with marketing on campaign concepts and ensure visual consistency across all brand touchpoints
• Collaborate with other freelance and in-house designers
  
  
  
  

Who You Are

• You have 4+ years of hands-on experience with B2B sales materials, demonstrated through a strong portfolio
• Experience at a B2B SaaS or technical product company is a major plus
• You have strong Figma skills (components, auto-layout, variables) and Adobe Creative Suite
• Familiarity with Webflow or similar no-code platforms
• You demonstrate exceptional attention to detail, and you’re meticulous in your work
• You understand that enterprise sales requires different stories for different buyers
• You balance craft with startup speed
• You're comfortable with ambiguity and early-stage iteration
• You're excited to shape our GTM foundation as an early team member
• You are a strong writer, communicator, and storyteller
  
  
  
  

Bonus Points

• Experience at an early-stage startup where you wore multiple hats
• You've built design operations or templated systems from scratch
• Background working directly with enterprise sales teams
• Experience at a product-led company where accuracy matters
  
  
  
  

Why You’ll Love Working Here

We’re a lean team, so your work will have immediate visibility and impact.

You’ll work directly with the founders and have input on how we scale customer operations.

The product is simple and elegant, and customers quickly see its value.

We prioritize clarity, speed, and customer empathy in everything we do.