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Director of Revenue Operations

Badge

Badge

Operations, Sales & Business Development
United States
USD 120k-160k / year + Equity
Posted on Sep 25, 2025
Compensation: $120,000-$160,000/yr. (Base Comp) + Variable + Equity + Benefits

Department: Revenue

Reports to: SVP Enterprise Partnerships

Location: Remote, United States only

About Badge
More people now use Apple and Google Wallet than TikTok or Instagram. At Badge, we believe mobile wallets are the next big customer engagement channel, and we make it easy for enterprise brands and platforms to build in and monetize experiences in Apple and Google Wallets. From loyalty cards to stored value cards, memberships, IDs, and tickets, Badge helps brands drive retention, reactivation, and revenue by turning wallets into a powerful marketing channel. The Badge platform consists of a no-code UI for marketers, flexible APIs for developers, and the embed/SDK for platform partners, enabling companies to create dynamic wallet experiences with in-wallet push notifications, location-based notifications, offers, coupons, tap-to-redeem, and more.

We’re a fast-growing team backed by leading investors, including QED and Infinity, and trusted by top-tier retailers, grocers, and partner institutions, including Shift4, Carrefour, HOKA, and Yale University. We value sharp thinking, fast execution, and a deep understanding of what drives customer behavior in a mobile-first world.

Position Overview

You will build and run the revenue engine end to end. You will own the CRM and GTM stack, define lifecycle stages and SLAs, enforce data quality, and deliver dashboards and forecasts leaders trust. You will standardize cross-team handoffs, drive attribution and experiment measurement, and turn insights into repeatable execution through automation, playbooks, and training. You will partner with GTM and Finance on territories, quotas, compensation, and capacity planning, and you will lead change management as we scale.

Key Responsibilities

Systems & Tooling


  • Own the CRM architecture and administration (HubSpot). Keep objects, fields, workflows, and automations structured, audited, and scalable
  • Integrate the GTM stack across sales engagement, marketing automation, CS platforms, billing, and product data so records stay in sync
  • Maintain reliable dashboards and pipeline reporting so leadership can see accurate, real-time metrics



Data & Insights


  • Enforce data hygiene and standardization across accounts, contacts, and deals
  • Build KPI dashboards for pipeline coverage, conversion rates, platform fees, usage fees, usage, NRR, churn/retention, and sales cycle length
  • Partner closely with finance and the CEO to create dashboard for board reporting
  • Run funnel and cohort analyses to identify bottlenecks and where deals drop out
  • Provide forecasts and pacing; partner with GTM leaders to set realistic targets and track progress



Process Design & Enablement


  • Standardize lead lifecycle, qualification rules, stage definitions, and exit criteria
  • Orchestrate Marketing → Sales handoff and Sales → CS handoff with clear SLAs and instrumentation
  • Implement lead scoring, routing, territory models, and account assignment rules
  • Enable reps with playbooks, templates, and best practices; ensure reporting ties back to behaviors



Cross-Functional Alignment


  • Serve as the neutral owner of definitions for MQL, SQL, pipeline, ARR, expansion, attribution, and recognition
  • Help prioritize GTM experiments, stand up measurement, and report outcomes
  • Partner with Finance on quota setting, compensation modeling, and ARR forecasting



Strategic Impact


  • Create visibility into where the company makes or loses money across the journey
  • Reduce friction in the buyer experience by spotting and fixing inefficiencies in process, tooling, or data
  • Act as the operating system for the revenue team so leadership can scale predictably



Required Qualifications

  • 7+ years in Revenue Operations, Sales Operations, or GTM Operations in SaaS
  • 3+ years owning a multi-team GTM stack or leading RevOps at the director level or equivalent
  • Expert CRM administration and architecture in Salesforce or HubSpot, with proven integration experience
  • Strong analytics skills in SQL and BI; demonstrated success building executive dashboards and forecasts
  • Hands-on experience with lifecycle design, routing, scoring, territories, quota, and compensation models
  • Clear communicator who influences senior leaders and drives cross-functional change
  • Builder mindset with a habit of documenting, automating, and measuring



Preferred Qualifications

  • 7+ years in RevOps, Sales Ops, or GTM Ops at a SaaS company
  • Deep Salesforce or HubSpot administration and architecture experience
  • Proven forecasting, pipeline quality, and KPI dashboard delivery in SQL and a BI tool
  • Hands-on work with lead routing, scoring, territories, quotas, and compensation models
  • Experience integrating GTM, CS, billing, and product usage data into one source of truth
  • Strong change management and enablement skills, including documentation and training



Tools You’ll Use


  • CRM: HubSpot. Potential for Salesforce in the future
  • Engagement/Automation: Outreach, Salesloft, Marketo, HubSpot, Intercom, Customer.io
  • Customer Success: Gainsight, Vitally, Zendesk
  • BI & Data: SQL, Looker, Mode, Metabase, Tableau, Google Sheets
  • Integration/Other: Workato or Zapier, data warehouse, enrichment, routing, CPQ, billing



What We Offer

  • Highly competitive base salary plus significant variable compensation
  • Equity package with substantial upside potential in a high-growth company
  • Comprehensive executive benefits package including health, dental, vision, and executive perks
  • Flexible PTO and remote work arrangements
  • Conference and industry event attendance budget
  • Opportunity to shape the revenue engine at a fast-growing company
  • Direct partnership with founders and executive team on company strategy